"Information asset" needs to be more than a metaphor, you need to provide actionable measures that your data programs are working. So you are told to measure your IM and DG program’s progress and value. But how do you do that? Where is the data? What are the metrics that work?

This session will explain how to identify and implement metrics for measuring the success of your IM or DG program. A case study will be used to show how metrics can be created for any type of company or organization. Attendees will learn techniques to start to managing information as an actual enterprise asset, and considerations for quantifying the value and progress of information management. We will also cover the topic of "data debt," and discuss how to use this powerful metric to your advantage.

Other topics to be covered include:

• What types of metrics are there? There is a lot more to measuring value than common ROI.
• What categories of metrics are there? You need to measure people and technology as well as processes.
• How do we assemble and use metrics? Even if you had them, do you know what to do with them? How do we put a scorecard together?
• Where do I get the data? The data is out there – you need to be creative.