How to be a Data Superstar
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  Lee Edwards   Lee Edwards
Strategy Analyst
Ford Motor Company


Wednesday, April 20, 2016
02:00 PM - 02:45 PM

Level:  Intermediate

In the ever busy corporate environment, personality and approach can be the key to getting noticed and succeeding in your goals. This session builds upon a real example of integrating data from across Europe and the U.S., augmenting examples of practical techniques with winning characteristics and strategies that have been learned during twenty years working to tame and improve data.

Delegates will review:

  • 20 things that all great data people do
  • How to spot and exploit opportunities for personal development
  • Tips on what has worked (and what didn’t)

Lee had several years’ business operational experience before discovering a talent for data design and modelling in 1997. As lead Data Architect for the European Enterprise Data Warehouse she successfully incorporated data from several disparate business types across more than 20 different countries into an integrated data model, supporting the business in fulfilling both Management and Regulatory Reporting requirements Lee also worked for 10 years to articulate the need for a cross business data management program campaigning to gain support and ultimately executive approval for the initiative within the European organisation. Passionate about Data Management, Lee works to progress the industry through serving as Chair of DAMA UK and VP Marketing and Communication for DAMA International, regularly speaking at local and international conferences and acting as a mentor for chapter members.

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